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How Often Should You Redesign Your Website? A recent study found that 50% of consumers believe that website design is a fundamental factor in a business’s brand. Website design showcases your business’s style, attitude, and aesthetic. However, small business websites aren’t forever. They need to be updated and redesigned just like any part of your […]

8 Marketing Mistakes Small Businesses Make According to a recent survey, about half of all American small businesses lack a solid marketing plan. Not having a plan in place is one of the biggest marketing mistakes that any small business can make. If you’re not marketing your business enough at this time, it could eventually […]

9 Common Website Traffic Stats Explained There are over 5.07 billion daily Internet users in the world, so there’s a large base of potential customers you can reach with your website. But before you can tap into that potential, you need to know whether your website is capable of attracting those visitors. Your website traffic […]

7 Reasons Why Small Business Websites Are Vital A website is a vital component to a small businesses’ success. However not an website will do. About one in five small business websites struggle to generate traffic to their website. Meanwhile, 57% of users won’t recommend a company with a poor mobile web design. If your […]

Why Reputation Management and Online Reviews Are Important in Business Does your company have a great reputation among consumers? If it doesn’t, it could be hurting your business even more than you might realize. One recent report suggested that a company’s reputation can account for more than 60% of its total value. As a result, […]

How To Respond to Online Reviews (Good and Bad) 93% of surveyed shoppers make buying decisions based on online reviews. That’s a huge percentage! If you run a business, your reviews are vital to your success. You may think that you’re sure to only ever get positive reviews because your products or services are fantastic, […]

8 Things Every Small Business Website Needs If you run a small business, no matter what it is that you do, or where you’re located, you need a website. Small business websites are crucial for online visibility, branding, and driving sales, but only if you’ve got good web design. To make a high-quality website for […]

Why DIY Site Builders are Bad for Small Businesses Do you need to build a website for your small business and are considering building one yourself? If you don’t yet have one, building a small business website is very important. Unfortunately, many people think that it’s something that they can build on their own. Only […]

7 Signs You Need a New Website for Your Business The first and oldest web domain on the internet is symbolics.com, founded in 1985. And even they updated their look and feel to keep up with modern search and user trends. Web design might sometimes seem like an unnecessary expense for some small business owners. […]

Why a Facebook Page is Not a Substitute for a Website When it comes to promoting and representing your small business online, it’s important to have a strong, professional presence. Many businesses today turn to social media platforms, like Facebook, to create that presence. However, using a Facebook page as your primary or only online […]